Specialty Toy Store Featuring Educational Toys

Gears Icon - Educational Toys


Give a boost to your little ones’ creativity and curiosity with building blocks, construction sets, and scientific toys from No Kidding!.
Sail Boat Icon - Educational Toys


Encourage educational make-believe play with our imaginative toys. We offer dress-up clothing, arts and crafts, and kids’ musical instruments.
Stacking Toy Icon - Educational Toys

Infants & Toddlers

Our toys are perfect for very young children, too. Check out our selection of infant and toddler toys from top brands to delight your tots.

$5 Off - Your First Purchase of $25 or More
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Who We Are

Encourage creativity and healthy thinking skills with our unique toys and books from No Kidding!, a toy store based in Mattapoisett, Massachusetts. Our locally owned and operated business has been providing specialty and educational toys for kids of all ages in our lovely seaside community for more than 20 years.

In other words, we know everything there is to know about our products. We pride ourselves on our customer service, and we even offer free gift-wrapping. We share our recommendations based on what you need. Whether you want a cuddly toy or science experiment for your child, you can trust us to have whatever you're looking for.

Contact us to special-order any of the high-quality educational toys from our toy store.

Members of American Specialty Toy Retailers Association (ASTRA)

We Accept: